Japanese Craft Collective
Sector: Brands
Working on behalf Japan’s Ministry of Economy, Trade and Industry (METI) TDC designed and developed Japanese Craft Collective as a standalone brand and vehicle to showcase Japanese crafts to western audiences.
In 2018 TDC delivered a series of Japanese Craft Collective insights events and industry interviews which provided valuable information for each craft brand’s marketing and production strategies for the UK market. Additionally, the project delivered a platform which can function as a leading outlet for Japanese craft in the future.
To explore more visit www.japanesecraftcollective.com